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October is Anti-Bullying month, and we’re on the lookout for cool kids who are working to make a difference in their communities to promote kindness and stomp out bullying. At the heart of all of this is our mission to celebrate and encourage kids being kids. Help us inspire kids and share the message that, "what makes you different, is what makes you cool." We already know our kids are awesome - why shouldn't they?

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Posted in So Cool

Trend Report: Fall 2016

10/11/2016 5:17 PM

Congrats – you’ve successfully made it through getting your kids back to school! Tought you could relax now, huh? Don’t get too comfortable – there’s a pop quiz you need to be ready for evey day! Topic of the quiz? Style! No need to spend precious hours researching what’s on trend - we’re going to help you ace the subject, or more specifically, your kids’ hair. 

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Posted in So Cool

The Stats: #GoBackGiveBig

10/10/2016 3:59 PM

It's so easy to do good! This back-to-school season we teamed up with Yoobi and Baby2Baby to #GoBackGiveBig and supply 765 deserving kids with the tools they need to go back to school with confidence. Thanks to your help we were able to exceed our goal and help 850 kids - talk about extra credit! Check out the stats:

 

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Posted in So Cool

Sometimes the toughest problems can be solved by kids. Take Christian Bucks, for example, who came up with a simple solution to promote kindness and inclusion at his elementary school when he was only a second grader. 

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Posted in So Cool

It’s no surprise that I was born a curly girl. But what you may find surprising is that I spent most of my childhood trying to brush my curls out underneath the heat of any iron that would work. I wanted my hair to be straight more than anything. Why? For some reason, young me was embarrassed by my curls, and I wanted so badly to just look like everyone else. 

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Posted in So Cool

Introducing: Dylan's Desk!

9/23/2016 4:19 PM

SoCozy and The LB Brand go together like peanut butter and jelly. Check out all the details of our very exciting collab - you're not going to want to miss this! 

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Posted in So Cool

Show Us Your Bed Head Contest

9/15/2016 5:26 PM

One person’s “I woke up like this” is another parent's fierce battle to tame bed head in the morning. Before you work up the nerve to detangle the pillow shaped modern art on top of your kiddos head – snap a picture! 

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Posted in So Cool

Summer is over and the kids are back in the full swing of things—school, sports, dance lessons—and suddenly you’re living family life at full speed. You barely have time to take a breath, let alone think about lice prevention. No problem, we did it for you. 

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Posted in Lice

Coconut oil is all the rage these days. It seems coconut oil can do everything from frying pancakes to removing makeup to preserving eggs to treating a fresh tattoo. It’s even been touted as a natural lice prevention. But is it really effective?

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Posted in Lice

The Olympics are a celebration of the best of the best on the globe—but we’re not just talking about athletic skill. Rio 2016 has featured some elite-level hair that has fans at home cheering and getting inspired. And unlike that triple layout with a full twist, it’s absolutely OK to try these hairstyles at home!

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Posted in So Cool
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